2 articles

Case Studies

Real campaigns, real reply rates, real booked calls.

Jul 22

Instagram Cold Outreach Benchmarks 2026: Reply Rates, Booking Rates and Cost Per Booked Call

The numbers to measure your Instagram DM outreach against. Honest benchmark ranges for reply rate, positive-reply rate, booked-call rate and cost per call, by niche, with a channel cost comparison.

#benchmarks#cold-outreach#instagram-dm#unit-economics
Jun 21

How a B2B Agency Booked 47 Calls in 30 Days with Cold Instagram DMs

A breakdown of the targeting, scripts and cadence a lead-gen agency used to turn 3 warmed Instagram accounts into 47 booked calls in a month.

#case study#lead generation#agency#booked calls
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